Tuesday, April 24, 2012

Magic Kingdom beans


Well, the wicked stepmothers, evil lions & wearers of puppy fur must be dancing in the Main Streets today, for they and all the Dark Side have triumphed at the Magic Kingdom.

Yes, Starbuck’s is invading the Disney ecosystem, starting with California Adventure in June. According to the Disney Parks blog the beachhead will be on Buena Vista Street, “a place that transports guests to 1920s Los Angeles, when Walt Disney arrived in California and a cup of coffee was the perfect way to jumpstart a busy day.”

Well, fine; but I’m guessing the 1920s cup of coffee was considerably different from what the Fiddler, Fifer and Practical Café (I swear I’m not making that name up) will serve. Not to mention that your venti triple-shot caramel macchiato will cost about 500 times more than the one penny price of a cup of joe 90 years ago.

But what I’m really wondering is: do the little princesses and midget Davy Crocketts really need one more source for a sugar high in that environment? Are they not already wound up tighter than a cheap watch (well, a cheap watch from the 1920s, when you had to wind one up) and ready to pitch wobblies at the least provocation? Do they really need "jumpstarting"?

No, I just cannot think that Mickey and Minnie are sleeping well these days.

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