Genius marketing...not

I had to download a “free” 30-day trial subscription to Citrix’s Go-to-Meeting for a job interview a week ago. This was followed by “buy-our-software” emails every 36 hours. I found their “unsubscribe” link buried in the very small print at the absolute bottom of the emails and unsubscribed. But here’s what it tells you:

What the hell? Ten days? How crappy is their database that it takes ten bloody days for an unsubscribe request to filter through it? Not really a ringing endorsement of the power of their software design.

Here’s something for free, Citrix: you aren’t really going to sell a lot of subscriptions to your software after someone’s already told you they don’t want to hear from you. Any decision that I can influence in the future is going to be towards your competitors.

WebEx, anyone?