Thursday, June 29, 2017

smart move

On my way in to work the other day I came across this smart car from one of those car-sharing companies:


What caught my eye was this bumper slogan:


At the time I thought to myself, “Self—that little car dreams big.” But then I learned that car2Go is in fact a subsidiary of Daimler, which owns the smart brand, as well as Mercedes-Benz.

Well played, Daimler. Well played.



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