Tuesday, July 17, 2012

Do you Yahoo?


Very interesting news out of the Silicon Valley: Marissa Mayer starts her job as CEO of Yahoo! this morning. Mayer, 37, was previously a VP at Google, and has been a vocal proponent of girl geeks.

Mayer has her work cut out for her—Yahoo! has been lost for some time, & has been going through CEOs at a good clip; five in the past five years. First order of business will be to figure out what the company wants to be—portal, search engine, breath mint, floor wax—and then make it happen.

I’ve seen Mayer in action—she’s smart, articulate, energetic. It’ll be really interesting to see how these qualities translate to turning around a behemoth in serious trouble.



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