Tuesday, February 7, 2012

Bank of last resort

I’m not saying that we’re going to hell in a handbasket, but here’s another example of the plummeting common denominator in the use of language in business:


It’s a come-on for high schoolers to open checking accounts at a Chase Bank in a supermarket in Palm Springs. Not sure how much of the smaller print you can see, but here are a few random thoughts on it:

Of course there’s the illiteracy factor—neither “can’t” nor “it’s” has the required apostrophe for proper usage in this case.

& I wonder what the “real worl” might be. I looked, & the “d” hasn’t been erased, so someone put that up & everyone else left it. Like the “cant” & “its”.

How does “they can’t overdraw” relate to “teaches them to manage money”? Wouldn’t the effects of having a check bounce be a much better instructor on how best to manage money? I mean—would the economy be in such a mess if people from house-buyers to Fortune 500 CFOs had a better grasp on the limits of finances?

Considering the trouble Chase has been in, this rather reinforces the idea that they don’t quite know what they’re doing, & would make me reluctant to put my after-school earnings in their institution.





2 comments:

  1. Going to heck in a handbasket. Was at University of Virginia this weekend, and was horrified to see on their "Poetry Walk", immortalized in marble, the inexcusable solecism "affect change".

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  2. &, I suppose, we're not talking about some alteration in psychological/emotional state? Sad, very sad.

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